Congratulations, Graduates!

Congratulations to the class of 2017! Commencement season is upon us and ASTRA is ready to celebrate the hard work of our Certified Play Expert (CPE) and Certified Master Retailer (CMR) graduates. We are gearing up to recognize the achievements of our members awarding 60 certificates to those who have completed the CPE & CMR programs on Monday, June 26 at the Marketplace & Academy Annual Business Meeting. We are thrilled to celebrate their achievement!

ASTRA created these programs to increase the level of professionalism within in the specialty toy industry. Providing these certification opportunities allows members to stay up-to-date, advance professional growth and stay ahead of the pack. Graduates of the Certified Play Expert and Certified Master Retailer programs have demonstrated their commitment to bettering themselves, their businesses and their communities.

Certified Play Experts are distinguished as an authority on play, both in the industry and local community. Certified Master Retailers are distinguished as leaders of retail in the specialty toy industry.

ASTRA applauds their efforts to uphold the highest standards of professionalism in the specialty toy industry. We invite you to attend the Annual Business Meeting at the Philadelphia Convention Center from 8:00am-9:30am to help us celebrate our graduates’ achievement:

Certified Play Experts


Andrea Adarve, Miniland Educational

Seth Czikowsky,

Dee Farrell, Neat-Oh! International

Ray Jemerson, Magformers

Jason Lynch, Neat-Oh! International

Erik Quam, Fat Brain Toy Co.

Jordan Ramey Innovation Media Products

Wayne Rothschild, Neat-Oh! International

Rudy Valenta, People Toy Company


Trishan Arul, Oh Pisi

Amy Barrett, Lasso the Moon Toys

Peter Charnley, Cat & Mouse Game Store

Tammy Clower, Giggle Monkey Toys

Todd Duncan, Villa Villekulla Toy Store

Cindy Eckert, Whimsicality

Sarah Flint, Toys & Candy On the Park

Cassandra Forcier, Building Blocks Toy Store

Sarah Fowles, Ruckus & Glee

Glenn Gould, Beyond the Blackboard

Kimberly Johnson, WeeBee Toys

Ann Kienzle, *play

Carah Killian, Beyond the Blackboard

Katie Locke, Blue Jaie Learning

Linda Lyden, Castle Toys & Games

Eric Masoncup, Geppetto’s Toy Box

Mary Olson, Rock Paper Scissors

Patty Osuna, The Enchanted Toy Store

Olivia Saunders, Geppetto’s Toy Box

Suzy Silvers, Building Blocks Toy Store

Sue Vandervort, Rock Paper Scissors

Annamarie von Firley, Adventureland Toy Emporium


Sales Representatives

Christine Blumberg, Roberts Blumberg Giacobbe

Nicole Bortnick, BGN Sales

Kimberly Freeman, Diverse Marketing

Diane Greco, Diverse Marketing

Sabrina Honeycutt, Diverse Marketing



Jean Bailey, Toy Industry Consultant


Certified Master Retailers

Todd Andersen, Hub Hobby

Elisabeth Dahl, Calico Toy Shoppe

Paul Doxsee, Geppetto’s Workshop

Brett Hall, Hall of Toys

Mickinzie Johnson, WeeBee Toys

Heather Mohorn, Momo’s Tree House

Sarah Post, Hub Hobby

Matthew Poulson, Ruckus & Glee

Michelle Sahr, Off the Wagon

Lisa Shinn, Dancing Bear Toys & Gifts

Tami Staker, Celebrations Party, Gifts & Toys

Devoney Wolfus, Landis’ Labyrinth


Dual Certifications: Certified Play Expert & Certified Master Retailers

Emily Guffey, The Toy Store

Mel Lang, The Toy Store

Daniella Magnani, The Children’s General Store

Gwen Ottenberg, Imagine That! Toys

Tess Pintchik, The Children’s General Store

Mary Sisson, Kazoodles

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